July 15, 2015; 10.00 am EST (45 min including Q&A)
This webinar will preview the new ASC Market Report on Caulks & Sealants in North America by providing an overview of the report objective, scope and methodology used to obtain the data included in the report and a high level summary of the contents, key findings and more.
Katie Janness of Ducker Worldwide will provide a high level overview of the report contents, key findings, segmentation by application and drivers/constraints for the North American industry.
Management and marketing professionals responsible for business development, product management, commercialization and strategic planning of products in the transportation, building and construction and DIY segments.
Technical professionals involved in product commercialization and strategic marketing of caulks and sealants in the industry.
Managers (Business Development, Marketing, Product, Commercialization, Strategic Marketing), Director Level, CEO, VP
Katie Janness (Ducker)
Ms. Janness' tenure at Ducker Worldwide began in the role of industry research analyst. Nearly 20 years later, she co-leads the building material sector. She is a building envelope expert with specific focus on roofing, cladding and insulation products. In her role as Principal, Ms. Janness has developed a strong consultative relationship with leading suppliers and associations to the building material industry. With a strong foundation in market research, she specializes in services such as business and market expansion, customer segmentation and strategy. Ms. Janness assists with the internal growth of Ducker by leading continuing education and training programs for the Ducker staff. Prior to joining Ducker Worldwide, Ms. Janness managed her own company conducting independent market research initiatives focused on market opportunity assessments for small businesses in the Detroit, Michigan area. In addition, Ms. Janness is a speaker for various industry conferences in the building products arena. Ms. Janness holds a Bachelor of Arts degree in Marketing from Michigan State University's Eli Broad School of Business.